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City of Carrollton

Sponsorship opportunities available for Festival at the Switchyard

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The City of Carrollton once again welcomes businesses of all sizes to boost brand visibility not only within the community, but across the Dallas-Fort Worth Metroplex and beyond by becoming an official sponsor of the City’s signature event – the 16th annual Festival at the Switchyard.

This year’s event will be held Saturday, November 7 from 11 a.m. to 10 p.m. in Historic Downtown Carrollton (1106 S. Broadway Street). The Festival features free family-friendly concerts from nationally known headliners, local craft and artisan booths, a variety of food vendors, a beer garden, unique Downtown shopping opportunities, and a free activity area for kids with rides, games, face painting, and more.

The Festival is a beloved tradition in the Carrollton community, drawing 35,000 to 40,000 music lovers, foodies, and shoppers to Historic Downtown to enjoy the festivities, making it the flagship event for brands seeking to stand out in a sea of fall festivals. The event offers a unique opportunity to engage with guests across demographics, from young families to long-time fans of the event’s headlining bands.

With a robust promotional calendar, the Festival at the Switchyard has legs to effectively carry a company’s message. Sponsors receive prominent and positive brand reinforcement delivered with impact and frequency in online and offline media, social media, advertising, and other forms of publicity. Becoming a sponsor also provides opportunities to advertise at the event itself, from a booth space to interact with customers, live mentions on-stage, logo inclusion on the 25-foot-tall main stage banners, ad placement in the event program, and more.

A variety of sponsorship packages are available, and custom packages are available by request. To continue offering free, exciting fun for the community, 100 percent of sponsor dollars will be used to offset entertainment and production costs for this year’s Festival at the Switchyard.

For more information and to view the Festival sponsorship brochure, visit the Sponsors page at carrolltonfestival.com. To become a sponsor, email festival@cityofcarrollton.com or call 972-466-3597.

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